satisfaction

Several researchers (Bai, Law, & Wen, 2008;
Law, Bai, & Leung, 2008) have looked at
online satisfaction from a different perspective,
exploring Inflatable Slide For Sale satisfaction with the travel website,
rather than with the overall shopping experi-
ence.Thesestudiesconcludedthatcustomersat-
isfaction with travel websites leads to a higher
intention of purchasing online. In this context,

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